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Communications
Internal and external comms with approval workflows
Business problem
Comms are drafted in email and docs; approvals are ad hoc and there is no single place for final versions.
Impact when solved
Faster, consistent messaging; clear approval trail and archive for crisis and compliance.
Solution (3–6 steps)
- Centralize draft intake and approval workflows by channel and audience.
- Use AI to check tone, consistency with prior messages, and suggest improvements.
- Route to the right approvers; track versions and publication status.
- Archive published content and approvals for legal and crisis response.
Control points
- •Approval by channel and sensitivity
- •Versioning and publication log
- •Restricted access to drafts and embargoed content
Success indicators
- •Time from draft to publication
- •Approval cycle length
- •Consistency and post-publication corrections
See a guided demo
We show you the full journey and how to adapt it to your internal rules.